Our mission

Leverage the power of technology to strengthen the social fabric of our communities and help us feel more connected to people around us

About us

As human beings, we are inherently social creatures who belong to dozens of different groups: families, schools, professional communities, clubs, and teams. But many groups miss out on engagement opportunities as they rely¬†on outdated tools that make it difficult to connect, communicate and organize in today’s busy and increasingly mobile world.

SimplyCircle is the only online and mobile platform that combines the reach of an email marketing tool with the engagement of a private social network. Group leaders can send announcements, create events, get volunteer signups, and share documents and photos. And group members can engage socially, both with group leaders and with each other.

Join us on our mission to make the world more connected, one community group at a time!

The SimplyCircle leadership team

Elena Krasnoperova

Elena Krasnoperova
Founder & CEO

Elena is a mom of 2 kids with 16 years of work experience at BCG, eBay, PayPal, Zong and oDesk. Elena holds a Ph.D. in Psychology from Stanford University. In her spare time, she enjoys traveling, reading, Zumba and chasing after her two boys.

Nadav Vansover
CTO

Nadav is a dad of two kids, with 20 years of technology leadership experience at WageWorks, Mercatus and Asyst Technologies. Nadav holds a BS in Computer Science from the Technion. He loves experimenting with new recipes on his grill.

Sue Sweet

Sue Sweet
CMO

Sue is a mom of two kids. She has previously worked at PayPal, Intuit, Medallia, and EAT Club. Sue holds a BA from Harvard and an MBA from the Kellogg School at Northwestern. In her spare time, she enjoys planning her big home renovation and staying on top of pop culture.

Grace Chen

Grace Chen
Head of Community

Grace is a mom of 3 kids (including twins!) with 14 years of work experience at PayPal, Morgan Stanley and Prudential. She holds a BA in International Relations from Stanford University. Outside of work, Grace loves gardening, cooking, and traveling.

May Slater

May Slater
Head of Product

May is a mom of 2 kids. She has previously worked at PayPal, CyberSource, and Citibank. She holds a BS in Finance from Washington University in St. Louis. As a daughter of restaurateurs, May loves cooking, eating out, traveling and exotic food.

Watch the story of SimplyCircle

We're hiring

Want to help us reinvent how groups communicate and organize? We are hiring for the following positions:

SimplyCircle in the news

For press inquiries, please contact Sue Sweet at sue@simplycircle.com

Top 10 Apps For Parents That Will Save Your Sanity
A Fine Parent

Aspiring Entrepreneurs: Before You Quit Your Job, Do These 4 Things
Entrepreneur

50 Women in Tech Dominating Silicon Valley
Tech Cocktail

Three Tips to Increase Parent Engagement in the Classroom
EdTech Times

SimplyCircle: Create groups online (article in Italian)
Maestro Roberto

Organize Your Team Better with This Tool (article in Spanish)
Clases de Periodismo (Spanish)

PK1 Conference Resource Finds
Teacher Idea Factory

The Rise of Moms as Technology Entrepreneurs
Medium

SimplyCircle, a Simple Way to Organize Group Activities (article in Spanish)
WWWhatsNew (Spanish)

SchoolCircle is now SimplyCircle, expands product dramatically
Plug and Play

More for Moms
Washington Parent

Making Communication with Parents Easy
Learn Lead Grow

Web App Streamlines Teacher-Parent Communication
Tech & Learning

SchoolCircle: Parent Communication Made Easy
Mrs. Jump's Class

6 tools for parent-teacher collaboration
eSchool News

S'Cool Tools of the Week: SchoolCircle, Bulb, Time for Kids, Learn with Homer
edSurge

App of the Day: SchoolCircle TheNowTampaBay
TheNowTampaBay

Tech Mompreneur Creates New Free Service, SchoolCircle, to Ease Communication Between Parents and Teachers
MomBizOwners

App of the Day: SchoolCircle
ABC Action News

Q&A With Elena Krasnoperova, Founder of SchoolCircle
EdTech Times

#Mompreneur Elena Krasnoperova Founder of SchoolCircle
Mompreneur Media

SchoolCircle Launches Free App for Teacher-Parent Communications
THE Journal

Freebee Friday: Opening New Lines of Communication
Scholastic.com

SchoolCircle App: Easily Improves Parent Teacher Communication
2 Wired 2 Tired

7 Apps to Help You Streamline Your Life
MSN

12 Apps For Smarter Teacher-Parent Communication
Te@ch Thought

7 Apps to Help You Streamline Your Life
Working Mother

SchoolCircle looks to improve communication between teachers and parents
examiner.com

$5,000 Giveaway
Penniless Teacher

There's An App For That
KSBY.com

Customized SchoolCircle for Room Parents Launched!
iSchoolGuide

App of the Week: Stay in the loop
eSchool News

School Circle: A Free App to Help Strengthen Parent Partnerships
Marygrove College

Amazing Apps: SchoolCircle
Motherhood Moment

SchoolCircle - A Great Free Way to Communicate with Parents of Your Students
Educational Technology and Mobile Learning

3 Excellent Free Tools to Communication with Students Parents
Educational Technology and Mobile Learning

SchoolCircle - Organize Your Communication to Parents
Free Technology for Teachers

SchoolCircle's Elena and Grace help to improve parent-teacher communication
Plug and Play

Fixing teacher parent communications - Mompreneur creates tool to stem the flood of school emails and flyers
The Charlotte Observer